Being a small, family-run business, 1st Place Auto Repair relies on honest, friendly service and word-of-mouth to maintain and draw in customers. With a prime location alongside the highway, GULIK Design provided a bold, eye-catching identity using primary colors for maximum visibility.

A large supply of business cards with a matte finish, and a web presence including a Facebook page and a simple website gives a strong brand impression for the great people at 1st Place Auto Repair.